How Restaurants, Retailers & Manufacturers May Utilize Customer Opinion

Knowledgable Management: Who, What, Why, When, Where, and How?

Who, What, Why, When, Where, and How?

A. WEB Service Market Niche - This subscription fee WEB Service targets Businesses wanting feedback about their service or product quality. Provides business management with customer opinions regarding their quality of service or products and provides a comparison with existing business quality control tools. This service includes demographic feedback spanning local, regional, or nationwide coverage opinion reporting. Similarly, demographic data reporting can be provided on competitive products or service quality among other future WEB services.

B. Overview – Our WEB service contains a vast warehouse of customer opinions on service and product oriented businesses; such as Restaurants, Dealers, or Manufacturers. Our Data mining WEB service organizes and filters from an enormous database by analyzing data from different sources or perspectives and summarizes it into useful decision making information for our business WEB subscribers, including the analysis of competitive products and services. Data mining software is one of a number of analytical tools for analyzing data. It allows our subscribers to analyze data from different dimensions or angles, categorize it, and summarize the relationships identified. Technically, data mining is the process of finding correlations or patterns among many fields in large relational databases.

C. Data, Information, and Knowledge

1. Data – Any data store (dataset) containing facts, text, or numbers can be processed by a computer. Today, PRN is accumulating vast and growing amounts of data in different formats and different databases on just about any subject matter. This includes:

2. Information - The patterns, associations, or relationships among all this data can provide information. For example, analysis of customer opinion, or analysis of surveys, or analysis of retail point of sale transaction data can yield information on customer satisfaction or which products are selling and when.

3. Knowledge - Information can be converted into knowledge about service, products, historical patterns, and future trends. quality of service. For example, key summaries of customer opinion data from local, regional, or country wide data will contribute to business knowledge and success regarding service or product items.

D. Data Warehouses - Dramatic advances in data capture, processing power, data transmission, and storage capabilities enables us to configure various databases into a data warehouse containing key information about an organizations products and services. Data warehousing is defined as a process of centralized data accumulation, management and retrieval. Data warehousing, like data mining, is a relatively new term although the concept itself has been around for years. Data warehousing represents an ideal vision of maintaining a central repository of all business data. Centralization of data is needed to maximize user access and analysis. Dramatic technological advances with data analysis allows Business to access this data and has made this vision a reality for our web service. The data analysis software is what supports data mining.


PRN Computer Systems Incorporated